2.07.2010

Today I learned that one of the largest churches in the world is located in South Korea with well over 700 thousand people. That means if the pastor were to meet with each person for one minute, it would take him 1.33 years without ever stopping to sleep or eat! I wonder what systems are in place to keep the congregation connected to the staff and each other.

Dobros are pretty tough to play. Much harder than the guitar. I know this first-hand now. They look quite cool though! It's like the inventors set forth on an agenda to make guitars more manly, if that were even possible. "Let's make it out of metal and steel, and just playing it for five minutes while standing up will be the equivalent of an hour long workout", said John Dopyera and his brothers. B.B. King owes a lot of his success to these Slovakian inventors.

I figured out what it takes to make a Superbowl advertisement during the game tonight.  The requisites for a Superbowl advertisement are as follows (in no particular order):
  • Be as adorable as possible
  • Be as sexually raunchy as possible
  • Be as random as possible
  • Be as nostalgic as possible
  • Be as similar to the youtube videos that people like as possible
What a great time to be in advertising.  Your best ideas can come from watching youtube videos all day!  I figure the marketing executives can't afford a robust creative team when they are shelling out anywhere between $2.5-2.8 million for a 30-second spot during the game.  The sad part is that the price actually dropped from $3 million last year when it was aired on NBC.  That's a lot of Budweiser and Doritos to sell!  To quote the hotel manager arguing with Chevy Chase as Clark Griswold in one of the evening's funniest ads, I hope reading this blog has been "complementary" to your day.